Artist Series
Pablo Azócar
The Chilean artist know as Pavlovpulus creates kaleidoscopic artwork — colors that seem to change and morph effortlessly, textures and patterns that take on a life of their own, meticulously detailed dots, lines, and circles that are hard to look away from. And he does it in an equally mind-bending manner, employing complex algorithms and precise robots.
Velocio partnered with Azócar to create particularly contorted pattern that can now be found on the all-new SS24 Artist Series Jersey.
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The Process
To create his art, Azócar draws on inspiration from the real world and turns it into something a computer can read, before being brought to life by a penplotter. This translation of real to digital to real is where the creative process happens — and Azócar's creative talent lies in his ability as a liaison between mediums.
Before any ink hits paper, Azócar's ideas are fed into a pen-wielding robot as lines of code. The thousands of letters and numbers that Azócar has compiled would be meaningless to a person, but when handed to a machine, the result is stunning.
Arts & Culture
The pattern found on the Artists Series Jersey was inspired by an arts and culture center in downtown Santiago — a place Azócar regularly bikes past.
"The pattern gave me those old school halftone comic magazine vibes. I came back to my studio and started experimenting on how to reproduce that shape but I wanted it to look organic and abstract / ethereal."
LUXE Pairing
Shop Bundles
Save 20% when purchasing the Artist Series Jersey with the LUXE Bib Shorts.
The Jersey
The Artist Series SE Jersey combines Azócar's art with Velocio's versatile Signature Jersey. Made with recycled fabric and designed for a size-specific fit while riding, the SE jersey incorporates everything from anti-sag pockets to elevated breathability that allows for riding all season long.
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